From security

All roads lead to piracy

Digital Piracy Defense

There are a lot of folks in our digital goods industry that mistakenly think that internet piracy is not really a problem they should be concerned with.

You might be shocked to find out that file-sharing technology is actually responsible for more global internet traffic than YouTube, iTunes and Facebook, COMBINED!

Additionally, the practice of “hotlinking products” (a system of sharing files by actually linking to the paying customer’s download link) is gaining popularity amongst file sharers and goes unchecked by content creators due to its difficulty in detecting. Digital products are stolen right off the shelves, passwords to premium content are shared online, and search techniques easily expose the download areas for purchased products.

All roads lead to piracy


The question is: Would you even know if your products were being pirated?

How can you find out? What if your business improved 20-50% just because people couldn’t get your products for free? Would that be worth knowing, especially if someone would teach you the skills needed for free?

Well, that’s exactly what Nick Night has done on his excellent webinar, Digital Piracy Defense, brought to you by Revizzit. In this one-hour webinar, he shows you the search engine SECRETS that internet pirates don’t want you to know. You will be able to find your products on file-sharing sites, even if they are “in code” – and then exactly what you need to do about it.

Nick also teaches you the solution to prevent piracy in the future by not giving customers the opportunity to download in the first place (spoiler: it’s Revizzit!)

In addition to the webinar class, there is also a free piracy defense guide available after the webinar that recaps all the important lessons, provides templates of Cease and Desist Orders and DMCA violation notices, and more. And if you help spread the word about this webinar, you can also get a TOP SECRET, 200 page search bible exposing the techniques used by pirates to hack websites.

The webinar is available once or twice a week, so sign up quickly to get a seat on the next event.


Ain’t No Such Thing As “Secure Downloads”!

I was just perusing some competitors websites to see what they have to say for themselves…

I use the term “competitor” loosely, because there really isn’t anyone else out there who seems to understand the core problem in the digital goods landscape, let alone try to solve it.

For example, check out this blurb from a leading digital delivery service, who will remain nameless so as not to publicly embarrass them or single them out – just about every content delivery system makes a similar claim:

When you are in the business of selling digital products, securing downloads and protecting downloads is a main concern.  It is essential that all files be protected and secure.  With the [edit] platform, there is nothing to worry about.  Our system focuses on securing download files for both our members and their customers.  As a [edit] member you can store your downloadable products in our protected system.  What this means is that your files can only be accessed through special links either by you or your confirmed customers.  Customers receive links once payment is received, so there is no risk of delivering downloads to the wrong recipient.

Sounds pretty good, right?

But here’s the kink in the armor, the soft underbelly, the weak link…

There is no such thing as a secure download!

The problem lies in the word DOWNLOAD. It doesn’t matter how the customer got the download, once they’ve downloaded the file it is UNSECURE. And gone, forever. They can now easily do with it as they please, such as sharing it freely, reselling it or uploading it to a file-sharing site!

It’s the world we live in – everything is social, bloggable, uploadable. Digital products make this easy – one click and it’s been duplicated and distributed to all takers. Physical products never really had to worry about this.

It’s not as easy to give your friends copies of your couch.

So how does one distribute digital products securely, if downloads are off the table?

We believe the answer to this problem is streaming access. Of course, the word “access” has almost as many holes in it as “download” does. Access can easily be shared, if preventative measures aren’t in place (“Hey Joe, what’s your password to the membership site again?”)

The solution is streaming access to authenticated devices. Think of it as cable broadcasting, from the television studio to the consumer’s (authenticated) cable decoder. It’s not easy to watch the latest episode of Curb Your Enthusiasm if you don’t pay HBO.

Creating a broadcast type system that can deliver any kind of digital product, even entire websites, wasn’t easy. There were many things to be considered, many “backdoors” that needed to be closed. But that’s exactly what we did at Revizzit – and now you can be the “studio exec” in charge of all your digital products!

To find out more about Revizzit’s revolutionary system, check out this video.

But, if nothing else, don’t be fooled by the secure download claim again!